hospitality offline: offline connection in an ‘always on’ world.

If you’re reading this, you’re looking at a screen. It’s how we operate our lives.

Even outside of working screen time, we use our phones for everything from socialising and recreation to navigation and paying bills. Walk down any street, or step onto a bus or train, and most people will be holding or using a phone.

It’s no surprise that screen time can quickly ramp up without you noticing it, with the global average now being above 6 hours a day, with over 2 hours on recreational phone use alone.

An increasing number of studies show that excessive screen time is detrimental to wellbeing, and in more concerning ways than you might realise.

why it matters to spend time offline.

Research from Stanford University has shown that excessive screen time negatively impacts cognitive function in adults, with prolonged exposure affecting memory, learning, problem-solving, decision-making, critical thinking, and emotional regulation.

Further studies indicate that recreational screen use is associated with a higher risk of depression, anxiety, stress, and burnout. Plus, blue light exposure causes disrupted sleep patterns, affecting mood and daily function, leading to feelings of isolation despite constant connectivity.

As digital platforms dominate our lives, finding a healthy balance between screen time and real-world interactions is crucial for mental resilience and overall well-being.

 In hospitality, where long hours, high stress, and constant availability are the norm, Mental Health Awareness Week is a powerful reminder to stop, breathe, and reconnect.

That’s why mum and The Offline Club partnered to bring the hospitality community a much-needed pause with Hospitality Offline; a way to unwind, connect and reset, away from the pressure of always being ‘on’.

what is hospitality offline?

Hospitality Offline is a new event that offers a gentle space for real conversation, creative rest, and shared calm. This is a rare chance to connect with others in hospitality, off the clock and offline, with the added benefit of a mindful and relaxed atmosphere. Whether you attend as an individual, with colleagues or friends, or as a team, Hospitality Offline provides the perfect way to unplug and reconnect. The event is accessibly priced, and is held in support of Hospitality Action and Kelly’s Cause.

The first Hospitality Offline event launched on 13th May 2025 at Bermonds Locke, Tower Bridge.

Ben Hounsell, who brought the Offline Club concept to the UK, warmly welcomed guests from all corners of the hospitality industry and explained the concept: “Our screens have become a constant; they fill our time, our hands, our thoughts. But beneath that noise is a longing to feel human again. That’s why we create these spaces; simple, quiet, phone-free.”

Craig Prentice of mum, who partnered with Ben to bring the concept to the hospitality sector, added: “Stepping away from our screens, even briefly, isn’t just a break; it’s a reset. In a world that demands constant connection, choosing to unplug gives us the space to reconnect with ourselves, our creativity, and the people who matter most.”

The first hour of the event included a calming, tech-free space designed for rest and reflection, including reading, art, mindfulness, and decompression activities. Ambient soundscapes and lighting added to the peaceful vibe. ​This was followed by an hour of relaxed conversation, with new ideas shared and connections formed.

The event chose Kelly’s Cause and Hospitality Action as beneficiary charities. Both work in support of wellbeing in the sector and have a real impact on hospitality people, and Craig Prentice of mum works closely with both organisations.

Mark Lewis, CEO, Hospitality Action, commented; “The concept of The Offline Club chimes with our mission to improve the mental wellbeing of hospitality professionals. Giving ourselves permission to eschew our devices occasionally and live in the moment can only be good for us.” 

Melissa Tomsett of Kelly’s Cause added: “In hospitality, we tend to be 'always on' and accessible, so making the active decision to take time out from our phones when away from work, has a clear link to improved mental health.” 

Founded in Amsterdam and now spanning eight countries, The Offline Club creates experiences where people swap screen time for real time. With a global community of 500,000+ people, their events are designed to help individuals unplug, slow down, and reconnect with themselves and others. Every event shares the same ethos: no phones, no pressure, just presence.

If you’d like to attend the next Hospitality Offline event, or just want to learn more, contact Craig Prentice.

Find out more about the Offline Club here